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What is Hold Rate? Hold Rate is a metric that measures how well a video holds the user’s attention. It is an important factor in understanding the effectiveness and efficiency of your ad campaign. By Read more…
What is Completion Rate? Completion Rate is a metric that measures the percentage of viewers who start watching a video and actually finish watching it. It is a vital metric for understanding the effectiveness and Read more…
What is Hook Rate? Hook Rate is a metric used to measure the **engagement level** of your videos in an ad campaign. It provides insight into how effectively your audience is being hooked by your Read more…
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